Nuro Brand

At Nuro, I was responsible for rolling out the brand refresh across all channels and brand campaigns such as Meet Nuro.

For the campaign, I established an animation style that could easily explain complex, highly technical concepts to everyday viewer. I also worked the omni-channel assets that helped promote the campaign.

Art Direction & Design: Julia Wu
Senior Producer: Grace Lazarus
Photographer: Michael Boren
Renders: James Cronin
Vehicle Design: Alex Christ
Head of Brand Design: Jenna Bott
Head of Brand Marketing: Santiago Sinisterra

© 2023 Julia Wu